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Palm Beach State College

College Catalog 2018-2019

Palm Beach State College

MAN4162 - Customer Relations for Business (BAS)

Credits/Clock Hours:
3 credits (3 lecture hours)

This course examines relationship building for all customers of an organization. The impact of culture and diversity on business relationships, successful negotiation strategies, and promotion of the organization through media relations are discussed.

Prerequisites: FIN3400, GEB3213 (with a grade of C or higher)

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