College Relations & Marketing
College Relations & Marketing (CRM) communicates to internal and external audiences the College's role in meeting the higher education and training needs of Palm Beach County. We tell the story of PBSC's programs, initiatives and achievements through press releases, news articles, the web, social media and other platforms.
How Can CRM Help You?
Marketing & Advertising
CRM maintains a consistent, positive public image of Palm Beach State's record as
a high-quality educational institution. Our strategic marketing and advertising plan
includes print, television, radio, online and out-of-home messaging to promote the
College's programs, services and overall brand.
Graphic Design
Our in-house team of graphic designers create all of the College's brochures and major publications. The designers also ensure that pieces produced throughout the College adhere to
the PBSC Branding Guidelines. | Request Graphic Design services
Web Communications
CRM works closely with College staff and faculty to ensure consistency and accuracy
of the information on the web. Online writing and best practices are offered, as
well as PBSC Web Standards. | Request Web services
Social Media
Palm Beach State students, faculty, staff, alumni, prospective students and the public
can stay in touch and get information through the official social media sites which are maintained by CRM. | Request Social Media services
CRM is not approving additional PBSC related social media profiles at this time. Email mcglynnl@palmbeachstate.edu for additional information.
Media Relations
With a CRM team that includes former journalists, we understand the deadlines reporters
and editors face. CRM will work to respond to media requests as quickly as possible,
whether it is helping locate sources, arranging interviews or getting the College's
official statement or position on issues. All media requests, including public records
and on-campus photography and video shoots, are coordinated by CRM. Requests for public
records will be reviewed for compliance with Florida Government-in-the-Sunshine Laws
and the Family Educational Rights and Privacy Act (FERPA). Please visit the College
About Us webpage for helpful information.
News Center
Submit your stories and stay up-to-date on the latest news and information about Palm
Beach State College via the online News Center.
College Events Calendar
The Palm Beach State Events Calendar is used to market PBSC events and also to let
those planning events know what is already scheduled. View tips and other resources
available to promote your activities on the Event Calendar page.
Internal Promotions
Faculty, staff and students who need help promoting College events or initiatives
can count on CRM to ensure that the information is well publicized and the promotional
materials are visually appealing. All flyers, forms or letters that will be distributed
to the community or posted on the College website must first be reviewed and approved
by CRM.
Additional CRM Resources
Office & Staff Info
CRM office location: Lake Worth campus | First floor of the Administration Building
4200 Congress Ave. MS# 25
Lake Worth, FL 33461-4796
Phone: 561-868-3122
Fax: 561-868-3123
Email Us
The CRM staff work as a team to promote the College and provide information. Our staff
include a talented group of designers, writers, and web and social media professionals.
Please contact us if you have questions, concerns or need assistance.
Diego Meeroff
Director of College Relations and Marketing
Ph: 561-868-3128
Email: meeroffd
Vayola Dorcy
Ph: 561-868-3122
Associate Administrative Assistant
A.A., Palm Beach State College
A.S., Palm Beach State College
Media & Public Relations:
Tabatha B. McDonald
561-868-3127
News and Media Relations Coordinator
M.S., Florida International University
B.A., University of Alabama
Joyce Edelstein
561-868-3129
College Relations and Marketing Specialist
B.S., Northwestern University
Kristi Sorrow
561-868-3120
College Relations and Marketing Specialist
B.A., Marshall University
Social & Digital Media:
Lindsay McGlynn
561-868-3950
Digital Media Coordinator
B.F.A., University of Florida
Graphic Design:
Kari W. McCormick
561-868-3124
Visual Communications Manager
B.D., University of Florida
A.A., Palm Beach State College
Kara Bailey
561-868-3126
Senior Graphic Designer
M.S., Lynn University
B.S., Florida A&M University
Ferany Corbato-Harris
561-868-3125
Graphic Designer
B.S., Rochester Institute of Technology
A.A., Palm Beach State College
PBSC Website:
Daycia Bowman
561-868-3652
Web Content Manager
M.S., Pace University (NY)
B.E., The City College of New York (CUNY)
Julie Foos
561-207-5708
Web Communications Specialist
B.A., University of Central Florida
Jennifer Boehm 561-868-3881
Web Communications Specialist
B.S., University of Miami
Print Shop:
Website: printshop
Philip Hannong
Email:Philip Hannong
Phone: (561) 868-3463
Orsolya Szeloczey
Email:Orsolya Szeloczey
Phone: (561) 868-4057

The mission of College Relations and Marketing of Palm Beach State College is to communicate the College's vital role in meeting the educational needs of Palm Beach County. This is accomplished by presenting clear and compelling messages and marketing to support access to College programs and services, creating and maintaining a strong public image, and providing useful, timely information to students, faculty, staff and the community.