Office of Communications & Public Affairs

The Office of Communications & Public Affairs (OCPA), formerly College Relations & Marketing (CRM), communicates to internal and external audiences the College's role in meeting the higher education and training needs of Palm Beach County. We tell the story of PBSC's programs, initiatives and achievements through press releases, news articles, the web, social media and other platforms. 

 

How Can We Help You?

Marketing & Advertising
OCPA maintains a consistent, positive public image of Palm Beach State's record as a high-quality educational institution. Our strategic marketing and advertising plan includes print, television, radio, online and out-of-home messaging to promote the College's programs, services and overall brand.

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Graphic Design
Our in-house team of graphic designers creates all of the College's brochures and major publications. The designers also ensure that pieces produced throughout the College adhere to the PBSC Branding Guidelines. | Request Graphic Design services

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Web Communications
The web team works closely with OCPA, College staff and faculty to ensure consistency and accuracy of the information on the web. Online writing and best practices are offered, as well as PBSC Web Standards. | Request Web services

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Social Media
Palm Beach State students, faculty, staff, alumni, prospective students and the public can stay in touch and get information through the official social media sites, which are maintained by OCPA. | Request Social Media services

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CUBE
The CUBE at the center of Panther Plaza on the Lake Worth campus is a digital marquee with four LED screens. Its purpose is to display images, videos and livestreams that elevate awareness of the College’s priority initiatives. The content displayed is managed by OCPA. Tickets are not being accepted at this time.

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Media Relations
With team members including former journalists, we understand the deadlines reporters and editors face. The Office of Communications & Public Affairs will work to respond to media requests as quickly as possible, whether it is helping locate sources, arranging interviews or getting the College's official statement or position on issues. All media requests, including public records and on-campus photography and video shoots, are coordinated by OCPA. Requests for public records will be reviewed for compliance with Florida Government-in-the-Sunshine Laws and the Family Educational Rights and Privacy Act (FERPA). Please visit the College About Us webpage for helpful information.

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News Center
Submit your stories and stay up-to-date on the latest news and information about Palm Beach State College via the online News Center.

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College Events Calendar
The Palm Beach State Events Calendar is used to market PBSC events and also to let those planning events know what is already scheduled.  View tips and other resources available to promote your activities on the Event Calendar page.

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Internal Promotions
Faculty, staff and students who need help promoting College events or initiatives can count on OCPA to ensure that the information is well publicized and the promotional materials are visually appealing. All flyers, forms or letters that will be distributed to the community or posted on the College website must first be reviewed and approved. 

Additional OCPA Resources

• Image Request & Model Release
• Plan Your Information Session (internal only)
• Writing Style Guide
• PBSC Connects Communication Principles

Office & Staff Info

OCPA office location:  Lake Worth campus | CE Building
4200 Congress Ave. MS# 25
Lake Worth, FL 33461-4796
Phone: 561-868-3122
Fax: 561-868-3123
Email Us

The OCPA staff work as a team to promote the College and provide information. Our staff include a talented group of designers, writers, and web and social media professionals. Please contact us if you have questions, concerns or need assistance.

Administration

 

Graphic Design

• For design requests, please request services through the College ticketing system.

 

Media & Public Relations

 

Photography

• For photography requests, please request services through the College ticketing system.

Carol McDonald
College Relations and Marketing Photographer
Phone: 561-868-3175
Email: mcdonac1@pbsc.edu

 

Digital Marketing & Social Media

• For web requests, please request services through the College ticketing system.

• For social media requests, please request services through the College ticketing system.

 

Print Shop

• For print shop requests, please review the PBSC Print Shop website before submitting a ticket request.

 

Video Production

• For video requests, please request services through the College ticketing system.

 

Student Communications 

Stephanie Santos  
Student Communications Coordinator
Phone: 561-868-3127
Email: santoss@pbsc.edu